Really it’s the laziest, laziest thing to do. It’s meaningless. I thought it was hilarious when SUF first started and some people said “Oh, it’s just a bunch of hipsters making fun of food culture,” while others said “It’s awesome! they make fun of hipster foodies,” depending on if they liked us or not. Because if you don’t like something, it must be hipster. Why bother to engage with it, or figure out why you are intimidated or why you don’t like it, or think at all, when you have a kneejerk, ahistorical, insider-feeling label to stick on it? Sometimes people pop up in the comments with anti-hipster rants and I delete those suckers like an Old Testament God, or Meatball when she’s hung over. And I’ll do it on this one too! Take it to your own blogs, people.
I have no stake in this game—I’m a chubby middle-aged catlady—but lordy there is no crime against having good hair and caring about music. Get over your issues and take people for who they are, not for what you’ve decided about them because they happen to be wearing a certain kind of jeans.
So I say to you, Esquire magazine, about your “7 Steps to Survive the Hipster Coffee Trend“—with bonus misogynistic line about estrogen levels—shut up.