They Must Not Know About Whole Foods In Denver

If Martinez wants each member of her household to have one peach, it’ll cost her about $3.

If she chooses Kraft macaroni and cheese, she can get 18 servings — with 400 calories and 580 milligrams of sodium in each — for the same price.

From a great piece on how farm subsidies (also–can we not just call them money subsidies?) affect access to food.

The Whole Lie

vintage cereal box

Whole Foods CEO John Mackey, in USA Today:

On like items, Whole Foods is very competitive. … We have 30,000 items, and you can probably find 30 on which we’re more expensive. Look at our 365 private-label line, which we price against Trader Joe’s. We match their prices. But you can’t always be cheapest if you have the highest quality.

This is what people are always saying about Whole Foods. “On a lot of things it’s so much cheaper!” Well, yes, their prices on organic peach granola might be cheaper than organic peach granola is at your corner store that isn’t making big orders because they need to have a variety of price points on their shelves. But if all you can afford (or want!) is Cheerios or something, that “cheaper at Whole Foods” thing is kind of a joke.