This thread on Serious Eats, where foodies confess their secret shameful eats, is fantastic. The best part is their triggers—anyone see a pattern?

When my dad, sister, and I watched Super Size Me on dvd, we craved McDonald’s so badly we went to get some! I’d never even had a quarter pounder until that night. I really don’t think Morgan Spurlock had that effect in mind.

Whenever I watch documentaries about, or read books about, how bad processed food is, it makes me seriously crave McDonald’s so bad that I usually end up going to get some.

I usually eat dinner while watching the Biggest Loser, and recently ate pizza (homemade the crust, at least) watching the new Jamie Oliver Food Revolution show. Whoops!

I curled up in bed with the new Cooking Light magazine, the NCAA basketball tournament, a cup of hot chocolate and a plate of cookies on my nightstand.

Eating an ice cream cone while riding my exercise bike? And probably watching something on Food Network at the same time.

I will sit reading a Saveur while eating a Krispy Kreme doughnut or a bag of Cheetos.

It’s usually Orange Chicken from Panda Express on Biggest Loser night.

I will enjoy a bowl of the Pebbles later while reading The Omnivore’s Dilemma or watching Food, Inc…

I almost always drive through McDonald’s on the way home from Whole Paycheck after buying organic good for you stuff.

—Snacktime