More Rave Reviews for the Double Down

It’s amusing that people are so outraged by how many calories the Double Down has, given that there are at least ten fattier drinks at Starbucks.

Eater.com responding to the Physicians Committee for Responsible Medicine demands to keep the Double Down away from schools and add warning labels to their packaging.

While I find the Double Down grody, I find the (vegan) Physicians Committee ridiculous.  Tobacco-level warnings for this damn sandwich?  Really?

When Word of Mouth Has a Bad Taste

So KFC has a new sandwich out that is a trending topic on Twitter! You may have heard about it here, even. Not many people have said they really want to eat a Double Down, except Sam “Bright Eyes” Sifton, but it’s not made to be eaten, it’s made to start conversations. The Double Down the foodie version of Nike’s Tiger Woods ad—repulsive,  but it gets people talking about your brand. I mean, before today,when was the last time you even thought about KFC?

This is a product that’s not just gross materially, it’s gross conceptually.

—Snacktime