Story on cross-cultural food politics in Israel, via the Awl.
The answer to the mystery is simple, said Arabs in several mainly Arab towns in Israel. They just like the taste.
“The kids love it. They eat it like cookies,” said Wisad Jamil, a 43-year-old woman lugging a carton of matzah and tub of chocolate spread to her car for her husband and five kids at the Umm el-Fahm store.
“Don’t the Jews eat our bread? Fine, we eat their matzah,” she said.